Blue Bunny Strawberry Burst Strawberry Flavored Reduced Fat Ice Cream With A Strawberry Ribbon In A Sugar Cone Dipped In A Strawberry Flavored Coating Topped With Crisp Rice, Strawberry Burst
Wells Enterprises, Inc. · Ice Cream & Frozen Yogurt · barcode 00070640401130
What stands out
Bars show one serving: 1 cone, 87 g, from the label.
- Typical for this kind of food
FDA found about 90 ppb inorganic arsenic in crisped rice cereal like this (not a test of this product). Details
▲ 9× a toddler's daily limit▲ 1.9× an adult's daily limit - From the label
The ingredients list Red No. 40 (Allura Red) and Blue No. 1 (Brilliant Blue), which have stricter rules elsewhere. Strictest: West Virginia ban from 2028; EU warning label. Details
- Lab testsNo lab has published results for this exact product.
- RecallsNo FDA recall lists this barcode.
- Additives2 ingredients have stricter rules elsewhere. Strictest: West Virginia ban from 2028; EU warning label. Which
- TypicalFDA's tests of ice cream & frozen yogurt show what's typical. See levels
- Others3 other ice cream & frozen yogurt products have lab results. Compare them
Additives with restrictions somewhere
From the ingredient list on file (label data dated 2023-02-16). Recipes change, so check the package you have.
Rules that apply to more than one of these
- US (FDA): Allowed Source. Applies to Red No. 40 (Allura Red), Blue No. 1 (Brilliant Blue).
- California: Banned in school meals from 2027-12-31 Banned in food and drinks offered in California public schools from December 31, 2027. (AB 2316 (2024)) Source. Applies to Red No. 40 (Allura Red), Blue No. 1 (Brilliant Blue).
- West Virginia: Banned from 2028-01-01 Food containing it is treated as adulterated in West Virginia from January 1, 2028. (HB 2354 (2025)) Source. Applies to Red No. 40 (Allura Red), Blue No. 1 (Brilliant Blue).
- West Virginia: Banned in school meals from 2025-08-01 Banned in West Virginia school meals since August 1, 2025. (HB 2354 (2025)) Source. Applies to Red No. 40 (Allura Red), Blue No. 1 (Brilliant Blue).
- Texas: Warning label required from 2027-01-01 Labels developed on or after January 1, 2027 must warn that the product contains an ingredient not recommended for consumption in Australia, Canada, the EU or the UK. (SB 25 (2025)) Source. Applies to all of them.
- Louisiana: Banned in school meals from 2028-2029 school year Banned in Louisiana school food from the 2028-2029 school year (concession stands and vending machines exempt). (SB 14, Act 463 (2025)) Source. Applies to Red No. 40 (Allura Red), Blue No. 1 (Brilliant Blue).
- Louisiana: Warning label required from 2028-01-01 Products containing it must carry a QR code disclosure from January 1, 2028. (SB 14, Act 463 (2025)) Source. Applies to all of them.
Red No. 40 (Allura Red) (E129)
- EU: Allowed with warning label Allowed as E129, but foods containing it must say it "may have an adverse effect on activity and attention in children." (Regulation (EC) No 1333/2008, Annex V) Source
Blue No. 1 (Brilliant Blue) (E133)
- EU: Allowed On the EU's list of approved additives as E133. (Regulation (EC) No 1333/2008) Source
Bleached flour
- US (FDA): Allowed FDA allows bleached flour. Source
Typical for ice cream & frozen yogurt
Compared with FDA's crisped rice cereal: what FDA found when it bought and tested it across the US. These are not tests of this product.
- Cadmium: typically 14 ppb (FDA, 3 samples, 2018-2020).
A toddler reaches EPA's daily limit at about 690 g (24 oz) a day; an adult at about 3.2 kg (7.1 lb).One serving (1 cone, 87 g, from the label):13% of a toddler's daily limit3% of an adult's daily limit
- Mercury: typically 3 ppb (FDA, 3 samples, 2018-2020).
A toddler reaches EPA's daily limit at about 630 g (22 oz) a day; an adult at about 3 kg (6.6 lb).One serving (1 cone, 87 g, from the label):14% of a toddler's daily limit3% of an adult's daily limit
- Arsenic (total): typically 170 ppb (FDA, 3 samples, 2018-2020). No US agency limit we can cite.
- Inorganic arsenic: typically 90.4 ppb (FDA, 3 samples, 2018-2020).
A toddler reaches EPA's daily limit at about 9.7 g (0.34 oz) a day; an adult at about 45 g (1.6 oz).One serving (1 cone, 87 g, from the label):▲ 9× a toddler's daily limit▲ 1.9× an adult's daily limit
- Lead, Perchlorate: usually below 4 ppb, the lab's limit, in FDA's samples.
Total arsenic counts every form of arsenic, including less harmful ones; inorganic arsenic is the more harmful part of it, so its number is part of the total.
FDA samples behind these numbers
- Lead in Cereal, crisped rice: found in 1 of 3 samples, average 1.5, highest 4.5 ppb (2018-2020)
- Cadmium in Cereal, crisped rice: found in 3 of 3 samples, average 21.7, highest 39 ppb (2018-2020)
- Mercury in Cereal, crisped rice: found in 2 of 3 samples, average 2.37, highest 4.1 ppb (2018-2020)
- Arsenic (total) in Cereal, crisped rice: found in 3 of 3 samples, average 170, highest 210 ppb (2018-2020)
- Inorganic arsenic in Cereal, crisped rice: found in 3 of 3 samples, average 93.1, highest 103 ppb (2018-2020)
- Perchlorate in Crisped rice cereal: found in 4 of 20 samples, average 0.45, highest 3 ppb (2008-2012)
"Typically" is FDA's middle sample. Daily amounts use the long-run average and each chemical's daily limit (EPA reference dose, or FDA's level for lead) for a 33-lb toddler and a 154-lb adult. ppb = micrograms per kilogram of food. Source: FDA Total Diet Study.
Not tested
No published results for this product cover: Metals, Perchlorate, Phthalates (plastic softeners), Phthalate substitutes, Bisphenols. That means nobody has published a test, not that these are absent.
Ingredients (from the label)
MILK, SUGAR, BLEACHED WHEAT FLOUR, SKIM MILK, CORN SYRUP, CREAM, COCONUT OIL, WHEY, BUTTERMILK, WATER, CONTAINS 2% OR LESS OF RICE, NONFAT DRY MILK, MOLASSES, STRAWBERRY JUICE CONCENTRATE, CHERRY JUICE CONCENTRATE, CITRIC ACID, NATURAL FLAVOR, FOOD STARCH-MODIFIED, MONO & DIGLYCERIDES, CAROB BEAN GUM, CELLULOSE GUM, CARRAGEENAN, SOY LECITHIN, SOYBEAN OIL, CANOLA OIL, SALT, PECTIN, DEXTROSE, RED 40 LAKE, WHEY POWDER, RED 40, BLUE 1, ARTIFICIAL FLAVOR, CARAMEL COLOR, LACTIC ACID, VITAMIN A PALMITATE.
From USDA FoodData Central, label dated 2023-02-16. Labels change; check the package.